September 27, 2013
FOR IMMEDIATE RELEASE
MR13-06

Philanthropic Cyclists Support Cowichan Hospice

This summer, twenty-five cyclists with big ambition and bigger hearts embarked on a two-day, 170 kilometers ride in support of hospice care. They were riding in the third annual Cycle of Life Tour.

Each cyclist committed to raising at least $300 in pledge money but that target meant little to this philanthropic group. Twenty of the twenty-five cyclists earned well over the $300 minimum with eight reaching goals of more than $1000 and two riders achieving over $3000 in pledges.

Mid September saw the beginning of the cheque presentations to the four local hospice societies that Graham Robertson, Cycle of Life Tour Founder, selected before embarking on this project.

Gretchen Hartley, Executive Director and Jennifer Yee Fairweather from the Cowichan Valley Hospice Society gratefully received a $5,000 donation from the Cycle of Life Tour. “This $5,000 gift is very timely as we embark upon more intensive peer counselling training for our volunteers,” explains Hartley. “The Cycle of Life Tour will in this way effectively improve the lives of hundreds of people in Cowichan who are living with advancing illness, their caregivers, and people in grief.”

Altogether the contribution to local hospice care was $24,000 as a result of the 2013 Cycle of Life Tour. Sooke Hospice, Salt Spring Island Hospice, Cowichan Valley Hospice and Victoria Hospice all received contributions. Robertson couldn’t be more pleased with the success of the 2013 Tour, the first year of the group ride format.

The Cycle of Life Tour wishes to thank its generous sponsors and supporters without whom the event would not be possible: Berwick Royal Oak, Cordova Bay Records, Acacia Integrative Health Clinic, Victoria Charitable Fire Fighters Association, Fort Street Cycle, Thrifty Foods, TriStars Training, Island Mediquip, and Deadly Pear Games.

Since its inception in 2011 the Cycle of Life Tour has raised over $50,000. To find out more, visit www.cycleoflifetour.ca.

Great community coverage from Cowichan Valley Citizen:
http://www.cowichanvalleycitizen.com/news/cyclists-roll-into-hospice-with-5-000-1.649304